Grounded in research.
Made to nourish.
Served with love.
Expert pet nutrition is the foundation for a long life of good health. At ADVANCE™ we use Aussie science to understand the unique needs of pets and create tailored nutritional solutions to meet each growth and development milestone.
A trusted approach to pet wellness
Backed by the globally-renowned Waltham Pet Science Institute and Guide Dogs Australia, our tailored nutritional solutions are trusted by pet professionals, breeders and owners across Australia and the world.
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A mission to enhance pet wellbeing
ADVANCE™ is dedicated to creating a better world for pet communities. We're constantly improving our working practices and working hard to reduce our impact for a better tomorrow.
Nutrition-packed nourishment in every bowl
L-Carnitine
Omega 3 DHA
Vitamin E
Fermentable Prebiotic Fibre
Natural Colostrum
Green-lipped Mussel Powder
Choline
Slippery Elm Bark
Psyllium Husk
Calcium
Zinc
Omega 6
STPP (Sodium Tripolyphosphate)
Antioxidant Vitamin A
Natural Colostrum
Arginine
Taurine
Pantothenic Acid
Antioxidant Vitamin C
Loved by owners and their pets
David, F
We just love this product and have been using ADVANCE puppy for many years. We also tell all our puppy buyers to feed them ADVANCE.
Nicole S
ADVANCE has proven that it is the best out for our fur babies.
Ann & Dennis O
We started using ADVANCE back in 2006. It has most certainly improved the overall coat, condition and wellness of our dogs.
Paula
I like that it’s nutritionally balanced and that my dog didn’t have any hesitation eating it when we first offered to him.
